Monetizing Social in Japan: Mixi vs. Facebook
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With the increasing popularity of Facebook in Japan, Shohei Shimoda, global biz division director at iRep says Mixi has introduced Pages and contextual ads to fight back, 2012 will be the year to see how the social marketing scene pans out in the country. More on Sho's commentary about Japan's digital marketing trends here: www.clickz.asia |
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